In order to make oodles of money, I need to have something to sell that other people want and are willing to buy and pay. What I have are my assets.

I can have a physical asset (either god given, inherited, purchased or created by me) – this can include looks etc. as well as material assets, or mental assets (my ability to think, ideate etc) or interpersonal relationship assets. Sometimes it is a combination of all three.

Another aspect is the permanence of the asset and how many times it can be sold. For example, looks can be sold until I am old or a better product comes up, or people are bored, but real estate that I possess can be sold once only.

My experience is not an asset. It is an effort to create an asset. What did I achieve and the lessons learnt are the assets created, that would help a prospective buyer.

All assets need to be periodically maintained, cleaned up etc. Relationships are also assets and are evergreen, as long as I maintain them.

Another such asset is attitude. It is well known that people who look at the positive side of things are more successful in life. For example, a sales person who is realistic will not revisit a customer but an optimistic one will make one more effort. Situations change and sometimes he gets an order when logically he should not.

If I make a list of my assets, I suddenly realise that I am quite rich. All these assets are part of my balance sheet (read resume). Some assets are attractive to some buyers, others are not. My experience may not be attractive, but the lessons learnt may be.

The trick is to find out what the buyer wants.

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